ICETBM 2025 – International Conference on Emerging Trends in Business and Management 2025
Conference Theme: Fostering Resilient Management and Sustainable Environments in the Age of AI and Digital Transformation
(27th – 28th February 2025)
Organized By
SSN School of Management Department of Management Studies Sri Sivasubramaniya Nadar College of Engineering (SSN)
In association with
TES-G Forum ( Train,Empower,Speak & Guide), USA
About ICETBM 2025
ICETBM 2025 is the 3rd International Conference hosted by Department of Management Studies, Sri Sivasubramaniya Nadar College of Engineering (SSN), India on 27th and 28th February 2025 and will be a hybrid event. This conference is on the overarching theme “Fostering Resilient Management and Sustainable Environments in the Age of AI and Digital Transformation” and focuses on innovative strategies that help businesses thrive in a rapidly evolving technological landscape while prioritizing sustainability. It will explore how AI and digital transformation can be integrated into core business functions to promote resilience and align with key United Nations Sustainable Development Goals (SDGs). The conference offers a platform for academics, professionals, and policymakers to discuss sustainable business practices across various sectors, with emphasis on the following SDG goals: SDG 8: Decent Work and Economic Growth, SDG 9: Industry, Innovation, and Infrastructure, SDG 12: Responsible Consumption and Production, SDG 17: Partnerships for the Goals.
Primary Areas of Focus
Keynote Address by Academicians and Thought Leaders, Selected Paper Presentation Sessions, and Meet the Editors (online).
Target Audience
Researchers, academics, industry professionals, policymakers, students, and other stakeholders interested in the application of fields such as international business, entrepreneurship, sustainability, competitiveness in global markets and technology.
Sub-themes
Papers are welcomed for the following topics (not limited to):
Track 1: Innovative Marketing for a Resilient and Sustainable Future
(SDG 12: Responsible Consumption and Production)
→ AI-Driven Consumer Behavior and Decision-Making for sustainability
→ Digital Transformation in Brand Management and Customer Engagement
→ Sustainable Marketing Strategies in the Digital Age
→ Leveraging AI for Sustainable Marketing
→ Green Marketing and Digital Innovation for Sustainability
→ Marketing Analytics and AI for Predictive Consumer Insights
Track 2: Financial Management for a Resilient and Sustainable Future
(SDG 9: Industry, Innovation, and Infrastructure)
→ Sustainable Investment Strategies
→ Digital to revive savings and investments
→ AI and Fintech Innovations for Competitiveness and Sustainable Finance
→ Green Financing and sustainability
→ Sustainable Financial Risk Management
→ Financing the Circular Economy
Track 3: Fostering Sustainable HRM for Long-Term Resilience
(SDG 8: Decent Work and Economic Growth)
→ Building a Resilient Workforce through Sustainable HR Practices
→ Green HRM: Aligning Human Resources with Environmental Sustainability
→ Diversity, Equity, and Inclusion (DEI) for Sustainable Growth
→ Employee Engagement in Sustainability Initiatives
→ Sustainable Talent Acquisition and Retention
→ Health, Safety, and Well-Being in Sustainable HRM
→ Capability maturity for HR Competitiveness
Track 4: Sustainable Practices in Operations and Supply Chain for Enhanced Efficiency and Resilience
(SDG 9: Industry, Innovation, and Infrastructure)
→ Technology and Innovation for Sustainable Supply Chains
→ Transportation and Logistics Optimization
→ Energy Efficiency in Operations
→ Green Procurement and Supplier Selection
→ Integrating Sustainability into Supply Chain Strategy
Track 5: Sustainability in Entrepreneurship and Global Competitiveness
(SDG 17: Partnerships for the Goals)
→ Sustainable Business Models in International Markets
→ Eco-Innovation and Competitive Advantage
→ Competitiveness in Green Entrepreneurship
→ Global Market Entry and Expansion with a Sustainability Focus
→ Digital Innovation and Global Competitiveness
→ Case Studies on Sustainability-Driven Global Competitiveness
INTERNATIONAL CHIEF KEYNOTE SPEAKER
Prof. Justin Paul
Provost & Dean, NMIMS School of Business
Management, IN
Editor-in-Chief of International Journal of
Consumer studies (IJCS) ,UK
Professor, Graduate School of Business, UPR San Juan, PR, USA
World-renowned authority in consumer behavior and marketing
One of the top 50 most cited authors in the entire field of business
and economics in the world (Source: Web of Science, 2023)
Post-COVID Business Environment and Synergies:
7-p Framework & 5-S Philosophy for Performance, Success and
Sustainability
GUEST SPEAKER
Dr Bibiana LIM Chiu-Yiong
Dr.Rishikesh KB
KEYNOTE SPEAKER
Meet the Editor
27th February, 2025 11 A.M to 12.30 P.M
Moderator: Dr. P. Theerthaana, SSN School of Management
Dr.Justin Paul Ph.D(UK),Ph.D
(IIT), Ph.D(Lyon)
Editor-in-chief of International Journal of Consumer studies
(IJCS)
Provost & Dean, NMIMS School of Business
Management, IN
Dr. Randolph-Seng
Editor-in-Chief
Management Decision (Emerald)
Professor of Management,
Texas A&M University-Commerce.
Dr. Sharad Gupta
Editor-in-Chief
Senior Editor – Sustainability at Global Business and Organizational Excellence (ABDC listed).
Invited reviewer at JAMS, JCB, JRCS, and other ABS/ABDC listed journals.
Dr. Kirankumar S. Momaya,
Editor-in-Chief
International Journal of Global Business and Competitiveness
Dr. K Mathiyazhagan
Associate Editor in Business Strategy and the Environment
(Wiley) and Assistant Editor in Technological Forecasting & Social Change (Elsevier)
Dr. Anoop Bhogal-Nair (FRSA),
Associate Editor of Ǫualitative Market Research
(ABS, C- ABDC, SCOPUS, Clarivate Analytics: Emerging Sources Citation Index (ESCI)
Early Career Researchers Networking Workshop
27th February, 2025 2 P.M to 3 P.M
Resource Person: Dr. Vasumathi P, LIBA
The Early Career Researchers Networking Workshop is designed to provide invaluable networking opportunities for emerging researchers. This workshop facilitates connections with peers working in similar domains, fostering collaboration and the exchange of ideas to elevate the quality of research.
Call for Papers & Submission Guidelines
We welcome the submission of extended abstracts of Research Paper (Qualitative / Quantitative/ Mixed Methods), Literature Review, Case Study and Conceptual paper.
Guidelines for Submissions
All papers submitted must be original with a maximum word limit of 300 words (excluding references). The submission link will be accessible on the conference webpage. Selected papers will be presented in themed sessions at the conference, which will be conducted in a hybrid format: Indian participants will present their papers in person at the SSN campus, international participants have the option to present virtually.
Important Dates
| Submission of Extended Abstract: | Nov 15 – Dec 15, 2024 |
| Intimation of acceptance of abstract | Dec 20, 2024 |
| Early Bird registration | Till Jan 15, 2025 |
| Conference dated | 27th & 28th Feb 2025 |
Publication partners
Publication of Conference Proceedings: The conference proceedings will contain only abstracts or extended abstracts of the presented papers with ISBN number.
Journal Publication Opportunities (For papers registered and presented during the Conference):
The following journals accepted to consider selected papers for publication and will follow their respective review process for possible publication:
1. International Journal of Consumer Studies (IJCS)
Special Issue – ‘Systematic Literature Reviews Including conceptual papers’
Q1 on WOS & Scopus,
21st best out of 304 Bus journals (WOS), A Ranked (ABDC Australia),
Impact Factor 8.6, Cite score 17.6
Online ISSN:1470-6431,Print ISSN:1470-6423
2. International Journal of Consumer Studies (IJCS) – Regular Issue
Q1 on WOS & Scopus,
21st best out of 304 Bus journals (WOS), A Ranked (ABDC Australia),
Impact Factor 8.6, Cite score 13.6
>Online ISSN:1470-6431,Print ISSN:1470-6423
3. Journal of Consumer Research
Q1 on WOS & Scopus,
A* Ranked (ABDC Australia), Impact Factor 5.7
Online ISSN 1537-5277,Print ISSN 0093-5301
4. Management Decision
B Grade in ABDC Journal,
Q1 on scopus & WOS,
Impact Factor 4.10, Cite Score 7.3
ISSN: 0025-1747
5. Environment Development and Sustainability Journal
Q1 on WOS & Scopus,
Electronic ISSN: 1573-2975, by Springer Nature
6. Vision: The Journal of Business Perspective
(C- ABDC, SCOPUS, Clarivate Analytics: Emerging Sources Citation Index (ESCI),
UGC-CARE, Print ISSN: 0972-2629, Online ISSN: 2249-5304), by Sage Journal
7. International Journal of Global Business and Competitiveness
(C- ABDC, UGC-CARE, Print ISSN: 0973-4619, Online ISSN: 0976-1888),
by Springer Nature
Awards and Prizes
Cash prizes and a Best Paper certificate will be awarded for each track.
Registration Details
At least one co-author must register for the conference to ensure the paper’s inclusion. For all authors to receive individual certificates, each author must complete their own conference registration.
| Faculty member | Rs.3,500 |
| Research Scholar | Rs. 2,800 |
| International Participants | $50 |
| Early Bird (Till 15th Jan,2025) | Rs.2,500 |
| Industrial members | Rs.5,000 |
| 1 Day Delegate Charge | Rs.1200 |
Payment Link: https://rzp.io/rzp/9ZPGBorV
Abstract Submission: Extended Abstract (Up to 300 words) to be submitted to
SCIENTIFIC COMMITTEE
INTERNATIONAL ADVISORY COMMITTEE
Dr. Rajesh Kumar B, Professor & Dean-Academics, Institute of management Technology, Dubai
Dr. Mukul Madahar, Associate Dean, Cardiff Metropolitan University, United Kingdom
Dr. Suchit Ahuja, Director, Business Technology Management, John Molson School of Business, Concordia University, Canada
Dr. Sandesh Das Shrestha, Dean, Purbanchal University School of Management, Nepal
Dr. Mohamed Anis Bach Tobji, Professor, University of Manouba, Tunisia
Dr. Hicham Sadok, Professor of Economics and Business, Mohammed V University of Rabat, Morocco
Dr. Ernest Johnson, Associate Professor, University of Regina, Canada
Dr. Ankit Katrodia, Associate Professor, Northwest University, South Africa
Dr. Surya Bahadur. G.C, Associate Professor, Pokhara University, Nepal
Dr. Ponmalar N Alagappar, Senior Lecturer, University of Malaya, Malaysia
Dr. Xiuli (Shelly) Guo, Lecturer, University of the West of Scotland (UWS), United Kingdom
Dr. Muzammal Ahmad Khan, Lecturer, University of the West of Scotland (UWS), United Kingdom
Dr. Bibiana Lim Chiu Yiong, Senior Lecturer, Swinburne University of Technology (Sarawak Campus), Malaysia
NATIONAL ADVISORY COMMITTEE
Dr. Jino Johny Malakkaran, Executive Director, Sahrdaya Institute of Management Studies, Kodakara
Dr Rajeesh Viswanathan, Professor, Pondicherry Central University, Puducherry
Dr. Reeves Wesley, Professor, VIT Business School, Chennai
Dr. Abdul Waheed, Professor of Marketing, SNU, Noida
Dr. Jayanth Jacob, Professor of Management, Anna University, Chennai.
Dr. Harindranath, Professor, SRMIST Vadapalani, Chennai
Dr. Shivkumar M Belli, Associate Professor, Central University of Karnataka
Dr. Murugan Pattusamy, Assistant Professor, University of Hyderabad, Hyderabad.
Dr. S. Srinivasan, Assistant Professor, Indian Institute of Technology Madras, Chennai
Dr. Nivethitha S, Assistant Professor, NIT Trichy, India
Dr. Manju Mahipalan, Assistant Professor, NIT Kozhikode, India.
Dr. Chitra Dey, Assistant Professor, CEG Campus, Anna University
Dr. Shanujas. V, Assistant Professor, Digital University, Kerela
CONFERENCE COMMITTEE
Chief Patron
Dr. Shiv Nadar, Founder – SSN Institutions
Patron
Dr. Kala Vijayakumar, President, SSN Institutions
Co-Patrons
Dr. V. E. Annamalai, Principal, SSN College of Engineering
Dr. S. Radha, Vice Principal, SSN College of Engineering
Dr. P. Ramasamy, Dean (Research), SSNCE
Conference Chair
Dr. K. Hariharanath, Director, SSN School of Management
Conference Conveners
Dr. P. Theerthaana, Assistant Professor, SSN School of Management
Conference Co-Conveners
Dr. T. Girija, Associate Professor, SSN School of Management
Dr. Sriji E S, Assistant Professor, SSN School of Management
Programme Committee Members
Dr. Srinivas Gumparthi, Professor, Sri Sivasubramaniya Nadar College of Engineering.
Dr. Thiruvenkadam T, Associate Professor, Sri Sivasubramaniya Nadar College of Engineering.
Dr. Vani Haridasan, Associate Professor, Sri Sivasubramaniya Nadar College of Engineering.
Dr. Kavitha Muthukumaran, Associate Professor, Sri Sivasubramaniya Nadar College of Engineering.
Dr. Sudarsan Jayasingh, Associate Professor, Sri Sivasubramaniya Nadar College of Engineering.
Dr. Kirubaharan B, Assistant Professor, Sri Sivasubramaniya Nadar College of Engineering.
Contact Details
Conference Email: [email protected]
Conference Website: In Progress
Phone no:
- Mr. Vishal – 8870135309,
- Dr. P. Theerthaana – 9840964632
Address: Sri Sivasubramaniya Nadar College of Engineering (SSN), SH 49A, Kalavakkam, Tamil Nadu 603110
Travelling to Chennai
Chennai has a wonderful mix of beaches, temples, and historic sites. Start your day at Marina Beach to enjoy the sunrise. Then, visit Kapaleeshwarar Temple and San Thome Basilica for a taste of Chennai’s spiritual and architectural beauty. Explore Fort St. George to see artifacts from British colonial times, and stop by the Government Museum for ancient artifacts and art. For nature lovers, Guindy National Park offers a peaceful escape, or you can relax at the quieter Elliot’s Beach. Just outside Chennai, Mahabalipuram’s rock-cut temples are must-see. Visit Valluvar Kottam, a unique monument, and Dakshin Chitra, a cultural village, to experience local traditions. End your day at the Chennai Lighthouse for a stunning view of the coastline. This plan covers Chennai’s best sights simply and enjoyably.
